We set our mission, goals, and objectives to analyze that what we are going to do and what we will get through this act
Money is our resource for our advertisement. And every advertisement channel has different costs Cinema TV dijital etc. The allocation of our budget and negotiations with media channels is the core of our business.
The message is that idea, information, literature, and theme you want to communicate to your target customer. The message will be decided according to the target customer
Definitely selection of media is the most important component in the advertisement. There are so many media available for advertisement but selection is at the same time so much more critical.
Same like marketing strategy, evaluation and measurement is an essential step to ending advertisement strategy. Without evaluation how you can identify that you achieve your objectives? Same in the case of the advertisement, you have to measure your advertising strategy that either you get the same return or not..